Paras Story
Paras Story
Paras Industries was founded in 1980 by Ch. Muhammad Ijaz and colleagues. Before, Ch. Muhammad Ijaz who was running a different business related with manufacturing of stainless steel cutlery. During this period Ch. Muhammad Ijaz visited various countries where he came across with the concept of manufacturing melamine crockery in Pakistan. After conducting market research, he concluded that manufacturing melamine crockery in Paksitan is a new idea and also this product line has very weak market competition. So, eventually he invested in manufacturing of melamine crockery and founded Paras Industries.
Very first problem faced by Paras Industries’s management was lack of technical know-how in setting up machinery and production department. Availability of raw materials and labor also had question marks. But leadership put their heads together and found out solutions by blending their previous industrial experience with new experiments. Now this continuous hard ship since 1980 has turned Paras Industries into a pioneer of Melamine Crockery in the field of Superior Durability & Innovative designs.